Networking is a critical element to your business and the marketing mix. Done correctly, networking can open up your exposure to an enormous potential of new clients, referral partners and strategic alliances within the industry. Done incorrectly, networking can be an enormous cost to your business and one which quickly creeps up without you even
Is Punctuality (and Respect) Dead In Business?
Some recent observations and events have caused me to ask a few questions about time and punctuality. Is it a reality of our busy lives today that we just cannot be on time? I understand that we all fill our calendars to the maximum available minute and cram as much in as possible within a
Networking ROI- do you measure it?
If you are in business, you most probably attend networking events (or you should). These come in all forms and types from structured formal membership based groups, to casual meet ups, events, workshops etc. The scope and availability of these is vast and can sometimes get a bit distracting to the business owner, as you
Social media becomes ‘social’
We all love Social media, whether it is Facebook, Twitter, LinkedIn, YouTube, Blogs, forums etc, and if you are like me, I am sure you are an active user. While social media is great and allows you to connect with many people not restricted by geography, some would say it has caused a loss of